Intrepid Group

Australia

WHAT
HOW
WHY

Intrepid Group is the world’s largest adventure travel company offering more than 2,700 itineraries across every continent. For more than 30 years, Intrepid has been creating travel experiences to ensure that tourists benefit the places they visit; a commitment rewarded by becoming the industry’s largest certified B Corp. Its latest socially-minded target is to activate ten new community-based tourism products by 2020. The first of these products is the Myaing Community Based Tourism initiative in Myanmar. Homestays are illegal in Myanmar under current government regulations, making it hard for rural communities to benefit from tourism. After ActionAid introduced Intrepid to the villages of Myaing, where income is scarce outside of the agricultural season, Intrepid got to work designing a lodge and visitor experiences. To prove its commitment, Intrepid worked with ActionAid and the community to design a community lodge and visitor experiences. The government has since invited others to see how they might replicate the initiative.

       

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